Forts Ferry Farm & Farm Shoppe
Website Design & Development
Forts Ferry Farm produces hundreds of varieties of produce and florals year round in the rich soils of New York’s Capital Region. Focused on chef-made products, fresh produce and florals. We partnered to launch their flagship Farm Shoppe location in Hudson, New York. Our goal was to give context for their farming practices with the accompanying farm site. Both sites share an ecommerce experience for extending their reach beyond NY. The sites have to work hard to give visibility to how their products are products are produced, highlight their farming practices and inform the day-to-day operations of all entities.
Connecting Digital & Physical Sales
Utilizing the POS integration for the Farm Shoppe, we worked to integrate ecommerce throughout their digital experiences. Keeping one managed product catalog for ease of use with the store, ecommerce, wholesale and their physical presence at farmer's markets was integral.